Campaign

NetGen is loaded with Network Campaigns that your Admin has provided to immediately start using. The NetGen system is also fully customizable, in that you can  Build‐Your‐Own Campaigns.  A Campaign can consist of several NetBiz components: Print Marketing Material [MG], Web Page(s) [WG], a [LG]Lead Category, [LG] Lead Signup Form, and [LG] Email Messages.  

Here is how these components are connected to create a full circle campaign:

A Print Marketing piece is created in Marketing Generator. Let’s say it’s a Flyer promoting a specific product. On the Flyer is a destination web page URL, (Example:  www.support.netgenstaging.com/example)  that a prospect can visit to learn more. Once a prospect visits that web page, they are prompted to take action, through either “purchasing,” or filling out a Lead Signup Form. After the prospect submits the Lead Signup Form, the lead data automatically drops into a “Lead Category” in your NetGen account. The Lead Category triggers scheduled drip Email Messages that are written to communicate a specific message, and again drive prospects to take action. This is full circle marketing. The print material drives the prospect to a web page. The web page has a Lead Signup Form that captures the leads information. The Lead Signup Form is connected to a Category. The Category triggers scheduled drip Email Messages that communicate and drive actions.